Engage | Nurture | Convert

Elevated Awareness Drives Buyer Persona Engagement

Exploring further into personas ensures you meet revenue goals
Your sales and marketing teams are always selling to multiple buyers. S2W’s experienced team researches and incorporates multiple buyer personas throughout all your campaigns at every sales stage. Our trusted and proven database matches relevant content to resonate with each persona and ensure proper context depending on their purchase stage.
Our extensive prospect database pairs the right persona with content. Technical, business and subject matter expert buyer personas gain the AI-power of our Intelligent Content Marketing. Sales teams benefit with an engaged buyer persona most likely to respond to and engage with your S2W program.

IT Decision Maker 

IT decision makers and their executives require you solve their problem and deliver a competitive advantage. S2W programs apply relevant in-persona content for every B2B technical audience to address specific product or solution requirements. This content also includes the needs of technical subject matter experts

In the complex world of B2B sales, we help our clients get the most accurate data for companies who are in the market for their solutions. This is the most effective lead generation method and helps achieve a greater ROI on the marketing investments.

In-depth user behaviour analysis
Data-driven approach
High ROI

We are global leaders in executing ABM campaigns and can help get the best out of your key accounts. Our programatic expertise will get you in front of the right audience.

We focus on all major industries and have the data of decision makers from all departments. We know how to engage the B2B Buyers.

We know from our experience of executing more than 500+ ABM campaigns that success can only be shaped by building the right strategy.

Builds long term growth
Leverage our vast experience

Business Decision Maker

Line of Business buyers and their C-level managers often approve sales purchase orders alongside IT decision maker colleagues. S2W’s account analytics, content intelligence and buyer persona line up to arm and aim your team with the supporting operational team business insight for final sign off.

In the complex world of B2B sales, we help our clients get the most accurate data for companies who are in the market for their solutions. This is the most effective lead generation method and helps achieve a greater ROI on the marketing investments.

In-depth user behaviour analysis
Data-driven approach
High ROI

We are global leaders in executing ABM campaigns and can help get the best out of your key accounts. Our programatic expertise will get you in front of the right audience.

We focus on all major industries and have the data of decision makers from all departments. We know how to engage the B2B Buyers.

We know from our experience of executing more than 500+ ABM campaigns that success can only be shaped by building the right strategy.

Builds long term growth
Leverage our vast experience

Attracting Vertical Market Audience Personas

Delivering programs across dozens of industries and market segments

Our extensive database includes highly sought-after vertical markets including financial services leaders, energy producers, consumer retail, public services and everywhere in between. Many customers leverage this capability including the leading purveyors of network security, mobility, semiconductors, enterprise software, network hardware, and communication service providers.

Our engagement experts leverage years of experience in marketing and sales to help you generate exposure among the right audiences.

With advanced segmentation and sophisticated engagement practices, we ensure unqualified traffic turns into marketing-qualified-leads.

Best-in-class lead database
Content syndication
Advanced targeting

Our expert demand generation specialists will help you guide prospects through the funnel with deep knowledge of lead nurture strategies.

Our waterfall approach to funnel optimisation ensures leads at every stage of the buyer funnel.

Intent based marketing
BANT sales qualification
Account based marketing

Harnessing years of experience qualifying sales leads, our experts will ensure you're capturing purchases across your marketing and sales ecosystem.

With seamless delivery, we focus on the performance of your bottom line.

Qualifying SQLS
Delivering hyper-targeted leads
Seamless delivery across your funnel

Unparalleled Lead Data

Tap into our global database of leads

S2W Media's global database of 26 million qualified, opt-in leads are GDPR and CCPA compliant, meaning we can match you with the leads that fit right into your sales funnel.

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