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Search or browse for definitions related to the procurement, implementation and management of line of business software applications that are vital to running an enterprise.

Micro-Moments

A brief moments throughout the customer journey when they have an immediate need or question. B2B marketers can take advantage of these moments by providing relevant content or solutions, often through mobile devices.

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Content Syndication for B2B Tech Marketing and Sales Teams

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Marketing qualified leads for your nurture pipeline
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Digital and/or telemarketing outreach customizations
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Multi-touch and nurture campaigns
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BANT criteria campaign leads
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Profiling campaigns for deeper lead insights
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Generate registrations for your live or digital events