Browse Definitions by Alphabet

Search or browse for definitions related to the procurement, implementation and management of line of business software applications that are vital to running an enterprise.

Free Trial

A free trial is a marketing tactic used by businesses to provide prospective customers with a limited period to use their product or service for free before making a purchase decision. The free trial period can range from a few days to a few weeks, depending on the product or service being offered.

Related content

Conversion Magic: Strategies for Crafting Irresistible B2B Landing Pages that Seal the Deal

Know more

Everything you need to know about Middle-of-the Funnel (MoFu) Content

Know more

The Future of B2B Advertising: Intent Data + Programmatic = Precision at Scale

Know more

[Infographic] 10 Steps on How to Hit the Mark with B2B Programmatic Ads Targeting

Know more

Content Syndication for B2B Tech Marketing and Sales Teams

Let's Talk
Check mark
Marketing qualified leads for your nurture pipeline
Check mark
Digital and/or telemarketing outreach customizations
Check mark
Multi-touch and nurture campaigns
Check mark
BANT criteria campaign leads
Check mark
Profiling campaigns for deeper lead insights
Check mark
Generate registrations for your live or digital events