Exit Intent Pop-up
An exit intent pop-up is a type of pop-up that appears when a website visitor tries to leave a website or close a page. The pop-up is designed to capture the visitor's attention and entice them to take a specific action before they leave the website. The purpose of an exit intent pop-up is to reduce website bounce rates, increase engagement, and ultimately drive conversions. These pop-ups typically offer some sort of incentive, such as a discount code or free download, in exchange for the visitor's email address or other contact information.